In August, the Mendoza College of Business received the Best University Website award in the Web Marketing Association annual competition. The site (business.nd.edu) was judged on seven criteria and earned high marks in six categories, including content, innovation and interactivity.
The website redesign was spearheaded by members of the internal Marketing and Web, Communications, and Web IT teams who worked with Boston-based design firm Corey McPherson Nash.
“One goal was to bring the ideas of our faculty and students to the forefront,” says Mendoza Marketing Director Bill Gangluff. “Our front page features 12 unique stories that bring the Mendoza Ask More of Business™ positioning to life.”
A faculty commentary, an extensive video gallery, and robust program and news sections add depth and currency to the site.
The Web Marketing Association reviewed more than 2,000 sites from 45 countries in 96 industry categories during this year’s competition. Runners-up in the university category included Villanova University and the Anderson School of Management at UCLA.